Wednesday, September 26

Lenovo’s Latest SMB Move

By The VAR Guy

If you’re a Lenovo reseller, membership will soon have its privileges. The PC giant has rolled our Club Lenovo, a new loyalty rewards program for Lenovo SMB resellers in the U.S. and Canada. Beginning in October, the program rewards solutions providers and their sales force for selling Lenovo PCs, monitors, peripherals and services. Hmmm. The VAR Guy is in the market for a Linux-based PC. Is it time for him to get in on the Lenovo action?

Under the program, SMB sales representatives receive points that are redeemable for a variety of prizes. Reseller owners receive a rebate based upon their sales representatives’ points. Points are also awarded for completing Lenovo educational courses and other Lenovo activities.

Sure, just about every technology company targets the SMB segment these days. But Lenovo appears to be enjoying particularly strong success in the segment. In the past three quarters Lenovo’s North American SMB business has grown 23 percent year over year.

For more details on Club Lenovo, visit beginning October 1.